I hope we both agree that a showcasing visual content over a blue link will offer a significant advantage over the other content elements within a Google search. Imagine your news, sports, or blog article with a visible rating and thumbnail preview.
According to Google, a search result will consist of a 30 character headline limit and 160 characters for the description. When promoting your website, product, or service; then, why not use a picture that is said to be worth a thousand words?
Not all developers know how to use google to feature your images, and if they do, they don't because there is little credit or reward to the developer for the amount of time required to create structured data.
Optimizing Your Visual Content
Learn how to create attractive schema markups for better results with structured data.
